About me

I make complex products easier to understand.

I work where business rules, human behaviour, and messy workflows collide, turning complexity into products people understand and trust.

  • 20+products designed
  • 10k+software sales supported
  • 450+marketplace sales generated

Selected work

TimoDesk website shown on a laptop
TimoDeskSaaS · Web • 2026
Kothay App mobile interface
Kothay AppMobile app • 2026
Social Mate website preview
Social MateWebsite • 2024
OvoPay mobile interface
OvoPayFintech Mobile App • 2025
OvoDelivery mobile interface
OvoDeliverySuper app • 2026
BuildeCom no-code app builder interface
BuildeComNo-code app builder • 2025

Where product thinking meets visual craft.

Product design interface shown across laptop and mobile screens

About & experience

I design for the decisions people need to make, not just the screens they need to see.

View CV
Current role
Lead UI/UX Designer (2023–present)TheSoftKing Limited, Dhaka, Bangladesh
Additional role
Lead UI/UX Designer (2025–present)OvoSolution · TheSoftKing venture
Education
BBA in MarketingNorth South University
Certification
Google UX Design Professional CertificateUX Leadership (Ostad)
Recognition
Guest SpeakerNASA Space Apps Bootcamp ‘25
Impact
20+ products designed · 10,000+ software sales supported450+ marketplace sales generated through four commercial mobile products

The process

Understand. Simplify. Ship.

  1. 01 / Understand

    Find what is actually getting in the way.

    I look at user behaviour, business goals, existing workflows, and constraints before deciding what needs to change.

  2. 02 / Simplify

    Turn complexity into a clear direction.

    I shape information, flows, priorities, and interaction models until the product has an understandable path forward.

  3. 03 / Ship

    Design through the details.

    I prototype, refine, and work closely with developers until the intended experience survives implementation.

Thought leadership

Writing & ideas.

Thoughts on AI, product design, and the changing role of designers.

Selected writing